Shining a Light: How a Sunglasses Campaign Elevates Migraine Awareness

The nonprofit Association of Migraine Disorders is reshaping public understanding of migraine through its global Shades For Migraine campaign. Designed to smash stigma, validate lived experience, and drive awareness, Shades For Migraine engages communities through events, social media, and public participation — all to challenge misconceptions about migraine. One in seven people live with migraine, making it one of the most common disorders in the world. Its disabling effects go far beyond head